How do you create a environmental steward community that is capable, valued, included, and strategically aligned, while also developing effective change leadership skills?

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Our results:

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%

inspired to seize
new opportunities

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increased
resilience

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more collaboration across hierarchies and silos

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%

increased sense of loyalty 
toward the company

About the client:

The Office of Sustainability (OOS) at Johnson & Johnson sought to rapidly amplify and integrate its work across the organization.

To achieve this, the OOS created the Environmental Stewards Community to support a global network of professionals in building peer-to-peer support and learning.

Feedback from business partners revealed a gap in change leadership capacity and an opportunity to increase the effectiveness of the Environmental Stewards Community.
This work was led by volunteer design teams and has rippled out to thousands of employees through the WeSustain program and the OOS. 


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Challenge

Our mandate was to create a community that is capable, valued, included, and strategically aligned, while also developing effective change leadership skills across a global audience.

The CSO Paulette Frank envisions the Environmental Stewards Community as a source of change leadership talent for the entire organization. Additionally, sustainability departments have an opportunity to refocus themselves on innovation and efficiency.

Approach

We implemented a multipronged, holistic approach to embed change leadership into the language, processes, and branding of the organization. Our approach included:

Engaging their community in a collaborative design process that created a plan for peer-to-peer learning, cohort-based learning, and business partner engagement.

Developing a Playbook for Convening to ensure effective cross-departmental collaboration on shared challenges.

Designing and delivering a culturally embedded change leadership course.

Designing a digital learning program for relational change leadership, accompanied by a live cohort program.


Strategic Impact 

By integrating our work deeply into J&J’s structures, we facilitated a shift in the strategic focus of their Environmental Stewards Community. Our work helped align sustainability efforts with broader organizational goals, fostering a culture of continuous improvement, innovation, and efficiency.

Economic Impact

J&J has 130,000 employees but fewer than 150 of them are Environmental Stewards.  Strengthening the effectiveness of this small group enables the organization to do more with fewer resources, maximizing sustainability efforts at scale.

Cultural Impact

The Conveners Cohort produced a framework for short-form meetings based on LUMAN tools which is now spreading across the organization, reinforcing collaboration and strategic alignment.

"The next 10 years will be challenging for sustainability professionals, this work is vital to building an resilient effective community."

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Paulette Frank

Chief Sustainability Officer at Johnson & Johnson

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